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CN-121979430-A - Application open screen display control method and system, electronic equipment and storage medium

CN121979430ACN 121979430 ACN121979430 ACN 121979430ACN-121979430-A

Abstract

The application discloses an application open screen display control method, an application open screen display control system, electronic equipment and a storage medium, and belongs to the technical field of application interaction; the method comprises the steps of generating a material identifier corresponding to image-text material, obtaining an application account of a receiving user, establishing an association relationship between the material identifier and the application account, and controlling the target application to generate and display an open screen picture based on the image-text material based on the association relationship. Therefore, personalized open screen display of the application can be realized.

Inventors

  • HU WEN
  • LI WEN
  • LU CHAOHONG
  • BI JILING
  • SHI YANG

Assignees

  • 杭州网易云音乐科技有限公司

Dates

Publication Date
20260505
Application Date
20251223

Claims (10)

  1. 1. An application open screen display control method is characterized by comprising the following steps: based on the input content of the target user, generating image-text materials for the open screen display of the target application; Generating a material identifier corresponding to the image-text material; Acquiring an application account of a receiving user, and establishing an association relationship between the material identifier and the application account; When the receiving user starts the target application used by the receiving user, based on the association relation, the target application is controlled to generate and display a screen opening picture based on the image-text material.
  2. 2. The application open screen presentation control method of claim 1, wherein the input content comprises dialog content for the target user to customize open screen within the target application in which the target user is using; the generating the image-text material for the target application open screen display based on the input content of the target user comprises the following steps: Generating structured intent data based on the dialog content using a semantic understanding model, the structured intent data including usage scenarios and indication information of the receiving user; and generating the graphic material based on the structured intention data by utilizing a multi-modal generation model.
  3. 3. The application open screen presentation control method of claim 2, further comprising, prior to said generating structured intent data based on said dialog content using a semantic understanding model: acquiring first dialogue content input by the target user on a dialogue interface displayed by the target application used by the target user; Responsive to the first dialog content missing a target element, presenting first query information for the target element on the dialog interface; And acquiring second dialogue content input by the target user on the dialogue interface aiming at the first inquiry information.
  4. 4. The application open screen presentation control method according to claim 2, wherein the multi-modal generation model includes an encoder and a generation unit, the generation unit introducing constraint information of the target application open screen; the generating the image-text material for the open screen display of the target application based on the structured intention data by using the multi-mode generation model comprises the following steps: Encoding the structured intention data by using the encoder to generate an encoding result; And generating the image-text material meeting the constraint information based on the coding result by using the generating unit.
  5. 5. The application open screen presentation control method of claim 1, further comprising: Rendering the image-text material in an open screen format, and providing an open screen preview picture for the target user; generating a material identifier corresponding to the image-text material comprises the following steps: And generating the material identification in response to the confirmation operation of the target user on the open screen preview picture.
  6. 6. The application open screen presentation control method according to any one of claims 1 to 5, wherein the target user is a different user from the receiving user; The obtaining the application account of the receiving user comprises the following steps: Generating information to be shared comprising the material identification, wherein the information to be shared is used for triggering account binding; providing the information to be shared for the target user, so that the target user shares the information to be shared with the receiving user; and acquiring an account binding request triggered by the receiving user through the information to be shared, wherein the account binding request comprises the application account and the material identifier.
  7. 7. The application open screen presentation control method of claim 1, wherein establishing an association between the material identifier and the application account comprises: Correspondingly writing the material identifier, the application account and the display time window into a target position; Based on the association relation, controlling the target application to generate and display an open screen picture based on the image-text material, including: and responding to the material identification corresponding to the application account stored in the target position, determining that the material identification is not expired based on the display time window, and controlling the target application to generate and display a screen opening picture based on the image-text material.
  8. 8. An application open screen display control system, comprising: The generating module is configured to generate image-text materials for the open screen display of the target application based on the input content of the target user; The encoding module is configured to generate a material identifier corresponding to the image-text material; The system comprises an open screen display control module, a material identification module and a display module, wherein the open screen display control module is configured to acquire an application account of a receiving user, establish an association relationship between the material identification and the application account, and control the target application to generate and display an open screen picture based on the image-text material based on the association relationship when the receiving user starts the target application used by the receiving user.
  9. 9. An electronic device comprising a memory and a processor, the memory having stored thereon a computer program which, when executed by the processor, implements the application open screen presentation control method of any of claims 1-7.
  10. 10. A computer-readable storage medium, having stored thereon a computer program, the computer program being loaded by a processor to perform the steps in the application open screen presentation control method of any of claims 1-7.

Description

Application open screen display control method and system, electronic equipment and storage medium Technical Field The application relates to the technical field of application interaction, in particular to an application open screen display control method, an application open screen display control system, electronic equipment and a storage medium. Background The open screen interface of the mobile internet application serves as a core flow inlet in the cold start stage, and becomes a key carrier for commercialization to realize interaction with user experience. In the related art, commercial open screen advertisements are commonly adopted by mobile applications as a cold-start flow inlet, the open screen advertisements are uniformly manufactured and forcefully displayed by advertisers, personalized display logic is absent, and the content is weakly related to the interests of users. Disclosure of Invention The embodiment of the application provides an application open screen display control method, an application open screen display control system, electronic equipment and a storage medium, and aims to solve the problem that open screen content lacks individuation in related technologies. In a first aspect, an application open screen display control method is provided, including: based on the input content of the target user, generating image-text materials for the open screen display of the target application; Generating a material identifier corresponding to the image-text material; acquiring an application account of a receiving user, and establishing an association relationship between a material identifier and the application account; When receiving a target application used by a user, controlling the target application to generate and display a screen-opening picture based on the image-text material based on the association relation. In a second aspect, there is also provided an application open screen display control system, including: The generating module is configured to generate image-text materials for the open screen display of the target application based on the input content of the target user; The coding module is configured to generate a material identifier corresponding to the image-text material; The system comprises an open screen display control module, a material identification module and a display module, wherein the open screen display control module is configured to acquire an application account of a receiving user, establish an association relationship between a material identification and the application account, and control a target application to generate and display an open screen picture based on image-text materials based on the association relationship when the receiving user starts the target application used by the receiving user. In a third aspect, there is also provided an electronic device comprising a memory and a processor, the memory having stored thereon a computer program which, when executed by the processor, implements a split-screen presentation control method as described in the first aspect. In a fourth aspect, there is also provided a computer readable storage medium having stored thereon a computer program to be loaded by a processor for performing the steps in the open screen presentation control method as described in the first aspect. The beneficial effects are that: According to the scheme provided by the embodiment of the application, the image-text material for the open screen display of the target application can be generated based on the input content of the target user, then the material identification corresponding to the image-text material is generated, the application account of the receiving user is obtained, the association relationship between the material identification and the application account is established, and subsequently when the receiving user starts the target application used by the receiving user, the target application can be controlled to generate and display the open screen picture based on the image-text material based on the association relationship. Therefore, the user can participate in the generation of the open screen content, the personalized open screen display of the application is realized, and the user experience is greatly improved. Drawings In order to more clearly illustrate the technical solutions of the embodiments of the present application, the drawings that are needed in the description of the embodiments will be briefly described below, it being obvious that the drawings in the following description are only some embodiments of the present application, and that other drawings may be obtained according to these drawings without inventive effort for a person skilled in the art. FIG. 1 is a flowchart of an application open screen display control method provided by an embodiment of the present application; FIG. 2 is a schematic diagram of an interaction of user AI dialogue generation open screen provided by