CN-121985167-A - Interaction method and device of resource recommendation live broadcasting room, electronic equipment and storage medium

CN121985167ACN 121985167 ACN121985167 ACN 121985167ACN-121985167-A

Abstract

The disclosure relates to an interaction method, device, electronic equipment and storage medium of a resource recommendation live broadcast room. The method comprises the steps of generating first interaction auxiliary content according to account description information and resource object description information associated with a target live account, wherein the resource object description information is description information of a resource object provided by a resource recommendation live room where the target live account is located, the first interaction auxiliary content comprises live factors used for assisting the target live account in interaction in the resource recommendation live room, the first interaction auxiliary content is updated according to interaction state information of the resource recommendation live room in response to the beginning of a live interaction event in the resource recommendation live room to obtain second interaction auxiliary content, and the second interaction auxiliary content is used for prompting the target live account to execute interaction operation matched with the interaction state information. By adopting the method and the device, the live broadcast cost and the live broadcast difficulty can be reduced.

Inventors

ZHANG QINXIAN
WANG JIAPENG
MA YUANYUAN

Assignees

北京达佳互联信息技术有限公司

Dates

Publication Date: 20260505
Application Date: 20251215

Claims (12)

1. An interaction method of a resource recommendation living room is characterized by comprising the following steps: generating first interaction auxiliary content according to account description information and resource object description information associated with a target live account, wherein the resource object description information is description information of a resource object provided by a resource recommendation live room where the target live account is located; And responding to the beginning of the live broadcast interaction event in the resource recommendation live broadcast room, updating the first interaction auxiliary content according to the interaction state information of the resource recommendation live broadcast room to obtain second interaction auxiliary content, wherein the second interaction auxiliary content is used for prompting the target live broadcast account to execute interaction operation matched with the interaction state information.
2. The method for interaction between resource recommendation living broadcast rooms according to claim 1, wherein the updating the first interaction auxiliary content according to the interaction status information of the resource recommendation living broadcast room to obtain second interaction auxiliary content comprises: Determining interaction operation optimization information matched with the auxiliary content updating condition under the condition that the interaction state information meets the auxiliary content updating condition, wherein the interaction operation optimization information is used for indicating interaction operation matched with the interaction state information; and updating the first interaction auxiliary content according to the interaction operation optimization information to obtain the second interaction auxiliary content.
3. The method for interaction between resource recommendation living broadcast rooms according to claim 2, wherein the auxiliary content update condition includes preset interaction index data, the method further comprising: Analyzing the interaction state information according to a data processing rule corresponding to the preset interaction index data to obtain the interaction index data corresponding to the resource recommendation live broadcasting room; And under the condition that the interaction index data corresponding to the resource recommendation living broadcast room is matched with the preset interaction index data, judging that the interaction state information meets the auxiliary content updating condition.
4. The method for interaction between a live resource recommendation room according to claim 3, wherein the auxiliary content update condition includes a combination of at least two preset interaction index data, and wherein the determining that the interaction state information satisfies the auxiliary content update condition when the interaction index data corresponding to the live resource recommendation room matches the preset interaction index data includes: And under the condition that the interaction index data corresponding to the resource recommendation living broadcast room are matched with all the preset interaction index data in the auxiliary content updating condition, judging that the interaction state information meets the auxiliary content updating condition.
5. The method for interaction between a live resource recommendation room according to claim 3, wherein the auxiliary content update condition includes a combination of at least two preset interaction index data, and wherein the determining that the interaction state information satisfies the auxiliary content update condition when the interaction index data corresponding to the live resource recommendation room matches the preset interaction index data includes: and under the condition that the interaction index data corresponding to the resource recommendation living broadcast room is matched with at least one preset interaction index data in the auxiliary content updating conditions, judging that the interaction state information meets the auxiliary content updating conditions.
6. The method for interaction between resource recommendation living broadcast rooms as claimed in claim 3, wherein the preset interaction index data includes interaction index and corresponding data matching rule, the method further comprising: and under the condition that the interaction index data corresponding to the resource recommendation live broadcasting room meets the data matching rule corresponding to the interaction index in the preset interaction index data, judging that the interaction index data corresponding to the resource recommendation live broadcasting room is matched with the preset interaction index data.
7. The method for interaction between resource recommendation living broadcast rooms according to claim 1, wherein the generating the first interaction auxiliary content according to the account description information and the resource object description information associated with the target living broadcast account includes: acquiring account description information and resource object description information associated with the target live account; The account description information and the resource object description information are used as reference information and combined with a preset prompt word template to obtain target prompt words, the target prompt words are used for indicating a pre-trained interaction auxiliary big model to output the first interaction auxiliary content by referring to the reference information, the pre-trained interaction auxiliary big model is obtained by training according to a historical interaction strategy sample, and the interaction effect of the historical interaction strategy sample meets preset conditions.
8. The method of interaction between resource recommendation living rooms of claim 7, further comprising: After the live broadcast interaction event is finished, acquiring interaction information, wherein the interaction information comprises at least one of interaction feedback information of the target live broadcast account and a viewer account in the resource recommendation live broadcast room, resource transfer information aiming at the resource object, viewing duration information of the viewer account in the resource recommendation live broadcast room and touch range information of the resource recommendation live broadcast room; And inputting the information after interaction into the pre-trained interaction auxiliary big model to instruct the pre-trained interaction auxiliary big model to carry out summary analysis on the information after interaction to generate an interaction analysis report aiming at the live interaction event, wherein the interaction analysis report is used for indicating the interaction effect and the interaction optimization suggestion of the live interaction event.
9. An interactive apparatus for a resource recommendation living room, comprising: The system comprises a content generation unit, a resource object description unit and a content interaction unit, wherein the content generation unit is configured to execute account description information and resource object description information associated with a target live account to generate first interaction auxiliary content, and the resource object description information is description information of a resource object provided by a resource recommendation live room where the target live account is located; And the content updating unit is configured to execute the process of starting in response to the live broadcast interaction event in the resource recommendation live broadcast room, update the first interaction auxiliary content according to the interaction state information of the resource recommendation live broadcast room to obtain second interaction auxiliary content, and the second interaction auxiliary content is used for prompting the target live broadcast account to execute the interaction operation matched with the interaction state information.
10. An electronic device, comprising: A processor; A memory for storing the processor-executable instructions; wherein the processor is configured to execute the instructions to implement the method of interaction of a resource recommendation living room as claimed in any one of claims 1 to 8.
11. A computer readable storage medium, characterized in that instructions in the computer readable storage medium, when executed by a processor of an electronic device, enable the electronic device to perform the method of interaction of a resource recommendation living room as claimed in any one of claims 1 to 8.
12. A computer program product comprising instructions which, when executed by a processor of an electronic device, enable the electronic device to perform the method of interaction of a resource recommendation living room as claimed in any one of claims 1 to 8.

Description

Interaction method and device of resource recommendation live broadcasting room, electronic equipment and storage medium Technical Field The disclosure relates to the technical field of artificial intelligence, in particular to an interaction method, an interaction device, electronic equipment and a storage medium of a resource recommendation live broadcast room. Background With the progress of network communication technology and the development of multimedia technology, video live broadcast technology has been increasingly developed and applied, and a resource recommendation live broadcast room appears, and a main broadcast account can recommend resource objects (such as commodities) in the resource recommendation live broadcast room. In the related art, in general, a live broadcast script needs to be written by a host before live broadcast starts, so that live broadcast contents can be propelled according to the written live broadcast script in the live broadcast process. However, the requirements on the personal ability and professional literacy of the anchor are very high, and the problems of high live broadcast cost, high live broadcast difficulty and the like for common people exist. Therefore, how to reduce the live cost and the live difficulty on the premise of ensuring the quality of the live content becomes a problem to be solved by the technicians in the field. Disclosure of Invention The disclosure provides an interaction method, an interaction device, electronic equipment and a storage medium of a resource recommendation live broadcast room, so as to at least solve the problems of how to reduce live broadcast cost and live broadcast difficulty in the related technology. The technical scheme of the present disclosure is as follows: according to a first aspect of an embodiment of the present disclosure, there is provided an interaction method of a resource recommendation live broadcast room, including: generating first interaction auxiliary content according to account description information and resource object description information associated with a target live account, wherein the resource object description information is description information of a resource object provided by a resource recommendation live room where the target live account is located; And responding to the beginning of the live broadcast interaction event in the resource recommendation live broadcast room, updating the first interaction auxiliary content according to the interaction state information of the resource recommendation live broadcast room to obtain second interaction auxiliary content, wherein the second interaction auxiliary content is used for prompting the target live broadcast account to execute interaction operation matched with the interaction state information. In one possible implementation manner, the updating the first auxiliary interaction content according to the interaction state information of the resource recommendation live broadcast room to obtain second auxiliary interaction content includes: Determining interaction operation optimization information matched with the auxiliary content updating condition under the condition that the interaction state information meets the auxiliary content updating condition, wherein the interaction operation optimization information is used for indicating interaction operation matched with the interaction state information; and updating the first interaction auxiliary content according to the interaction operation optimization information to obtain the second interaction auxiliary content. In one possible implementation manner, the auxiliary content updating condition includes preset interaction index data, and the method further includes: Analyzing the interaction state information according to a data processing rule corresponding to the preset interaction index data to obtain the interaction index data corresponding to the resource recommendation live broadcasting room; And under the condition that the interaction index data corresponding to the resource recommendation living broadcast room is matched with the preset interaction index data, judging that the interaction state information meets the auxiliary content updating condition. In one possible implementation manner, the auxiliary content updating condition includes a combination of at least two preset interactive index data, and the determining that the interactive status information meets the auxiliary content updating condition when the interactive index data corresponding to the resource recommendation live broadcast room is matched with the preset interactive index data includes: And under the condition that the interaction index data corresponding to the resource recommendation living broadcast room are matched with all the preset interaction index data in the auxiliary content updating condition, judging that the interaction state information meets the auxiliary content updating condition. In