CN-121996832-A - Content recommendation method, device, equipment, medium and product

Abstract

The embodiment of the disclosure provides a content recommendation method, device, equipment, medium and product. The method comprises the steps of responding to editing triggering operation input in a target editing scene of a client, obtaining first media content edited in the target editing scene, determining target content characteristics of second media content under the condition that the second media content in a first preset format is included in the first media content, determining target transmission content according to the target content characteristics, sending the target transmission content to a server, receiving target recommended content corresponding to the target editing scene and the target transmission content and fed back by the server, and displaying the target recommended content and the first media content in an associated mode. According to the technical scheme, the effect of determining the recommended content according to the edited media content in the editing scene is achieved, the correlation between the recommended content and the edited media content is improved, the content editing efficiency is improved, and the content creation experience is improved.

Inventors

• DOU PENGFEI
• Yue Jingxiang
• CHEN WENLONG
• AN KANG

Assignees

• 北京字跳网络技术有限公司

Dates

Publication Date

20260508

Application Date

20241108

Claims (12)

1. 1. A content recommendation method, comprising: Responding to an editing triggering operation input in a target editing scene of a client, and acquiring first media content edited in the target editing scene; Under the condition that the first media content comprises second media content in a first preset format, determining target content characteristics of the second media content, determining target transmission content according to the target content characteristics, and sending the target transmission content to a server; And receiving target recommended content corresponding to the target editing scene and the target transmission content and fed back by the server, and displaying the target recommended content and the first media content in an associated mode.
2. 2. The content recommendation method of claim 1 wherein said determining target content characteristics of said second media content comprises: and determining target content characteristics of the second media content through a target characteristic extraction model deployed at the client, wherein the target characteristic extraction model is determined according to a reference characteristic extraction model, and the parameter quantity of the reference characteristic extraction model is larger than that of the target characteristic extraction model.
3. 3. The content recommendation method according to claim 2, wherein the target feature extraction model is obtained by knowledge distillation of the reference feature extraction model.
4. 4. The content recommendation method according to claim 1, wherein said determining target transmission content based on said target content characteristics comprises: in case a third media content of a second preset format is included in the first media content, the third media content and the target content feature are targeted for transmission, and/or, And taking the target content characteristic as target transmission content under the condition that the first media content does not comprise third media content in a second preset format.
5. 5. The content recommendation method according to claim 4, wherein the first preset format includes at least an image format and/or a video format, and the second preset format includes at least a text format.
6. 6. The content recommendation method according to claim 1, wherein said determining target transmission content based on said target content characteristics comprises: And replacing the second media content in the first media content with the target content characteristic to obtain target transmission content.
7. 7. The content recommendation method of claim 1 wherein the target recommended content comprises recommended editing content associated with the first media content, the recommended editing content comprising recommended editing text and/or an effects editing template.
8. 8. The content recommendation method of claim 7 wherein the recommendation editing text comprises a recommendation content title for the first media content, a recommendation topic associated with the first media content.
9. 9. A content recommendation device, comprising: the content editing triggering module is used for responding to editing triggering operation input in a target editing scene of the client and acquiring first media content edited in the target editing scene; The target content transmission module is used for determining target content characteristics of the second media content under the condition that the first media content comprises the second media content in the first preset format, determining target transmission content according to the target content characteristics, and sending the target transmission content to the server; And the recommended content display module is used for receiving the target recommended content corresponding to the target editing scene and the target transmission content and fed back by the server side, and displaying the target recommended content in an associated manner with the first media content.
10. 10. An electronic device, the electronic device comprising: One or more processors; Storage means for storing one or more programs, The one or more programs, when executed by the one or more processors, cause the one or more processors to implement the content recommendation method of any one of claims 1-8.
11. 11. A storage medium containing computer executable instructions which, when executed by a computer processor, are for performing the content recommendation method according to any one of claims 1-8.
12. 12. A computer program product comprising a computer program which, when executed by a processor, implements the content recommendation method according to any one of claims 1-8.

Description

Content recommendation method, device, equipment, medium and product Technical Field The embodiment of the disclosure relates to the technical field of computer processing, in particular to a content recommendation method, a device, equipment, a medium and a product. Background In the field of information technology, more and more users can edit content through related platforms, and release edited content to the platforms. In the process of editing the content by the user, the related editing reference content can be recommended to the user so as to maximally meet the content editing requirement of the user. In the related art, in the related content recommendation manner, the recommended content is often dominated by most accounts or high-heat content of the information interaction platform, that is, the editing reference content recommended to the user is determined according to the heat or click rate of the content. The content recommendation method may have the problem that the content correlation degree between the content edited by the user and the recommended editing reference content is low, and the recommended editing reference content cannot play a reference role for the content editing process of the user, so that the content editing efficiency and the content creation experience of the user are affected. Disclosure of Invention The disclosure provides a content recommendation method, a device, equipment, a medium and a product, so as to realize the effect of determining related recommended content according to media content edited in an editing scene, thereby improving content editing efficiency and content creation experience. In a first aspect, an embodiment of the present disclosure provides a content recommendation method, including: Responding to an editing triggering operation input in a target editing scene of a client, and acquiring first media content edited in the target editing scene; Under the condition that the first media content comprises second media content in a first preset format, determining target content characteristics of the second media content, determining target transmission content according to the target content characteristics, and sending the target transmission content to a server; And receiving target recommended content corresponding to the target editing scene and the target transmission content and fed back by the server, and displaying the target recommended content and the first media content in an associated mode. In a second aspect, an embodiment of the present disclosure further provides a content recommendation apparatus, including: the content editing triggering module is used for responding to editing triggering operation input in a target editing scene of the client and acquiring first media content edited in the target editing scene; The target content transmission module is used for determining target content characteristics of the second media content under the condition that the first media content comprises the second media content in the first preset format, determining target transmission content according to the target content characteristics, and sending the target transmission content to the server; And the recommended content display module is used for receiving the target recommended content corresponding to the target editing scene and the target transmission content and fed back by the server side, and displaying the target recommended content in an associated manner with the first media content. In a third aspect, embodiments of the present disclosure further provide an electronic device, including: One or more processors; Storage means for storing one or more programs, The one or more programs, when executed by the one or more processors, cause the one or more processors to implement the content recommendation method as described in any of the embodiments of the present disclosure. In a fourth aspect, the disclosed embodiments also provide a storage medium containing computer-executable instructions for performing the content recommendation method according to any one of the disclosed embodiments when executed by a computer processor. In a fifth aspect, the disclosed embodiments also provide a computer program product comprising a computer program which, when executed by a processor, implements a content recommendation method as described in any of the disclosed embodiments. According to the technical scheme of the embodiment of the disclosure, the first media content edited in the target editing scene is acquired by responding to the editing triggering operation input in the target editing scene of the client, the effect of acquiring the edited media content through simple interaction operation is realized, and a data basis is provided for the follow-up determination of the recommended content, further, the target content characteristic of the second media content is determined under the condition that the first media content compris