CN-122019863-A - Information recommendation method, apparatus, electronic device, computer readable storage medium and computer program product

Abstract

The application provides an information recommendation method, an information recommendation device, electronic equipment, a computer readable storage medium and a computer program product; the method comprises the steps of responding to detection of second electronic equipment, establishing communication connection with the second electronic equipment, wherein the communication connection is used for synchronizing advertisement information between first electronic equipment and the second electronic equipment, and responding to interaction operation aiming at the advertisement information, and displaying interaction results corresponding to the interaction operation. By the method and the device, the real-time synchronization of the advertisement information among different devices can be realized, and the seamless connection of the advertisement information is ensured when a user switches among the different devices, so that the continuity of user experience is ensured.

Inventors

• WANG YONGHONG

Assignees

• 腾讯科技（深圳）有限公司

Dates

Publication Date

20260512

Application Date

20241111

Claims (20)

1. 1. An information recommendation method, applied to a first electronic device, comprising: In response to detecting a second electronic device, establishing a communication connection with the second electronic device; wherein the communication connection is for synchronizing advertising information between the first electronic device and the second electronic device; and responding to the interactive operation aiming at the advertisement information, and displaying an interactive result corresponding to the interactive operation.
2. 2. The method of claim 1, wherein the step of determining the position of the substrate comprises, The advertising information is displayed in the first electronic device prior to the establishing of the communication connection with the second electronic device; after the establishing a communication connection with the second electronic device, the method further comprises: and sending the advertisement information to the second electronic equipment based on the communication connection.
3. 3. The method of claim 2, wherein when the number of the second electronic devices is a plurality, the sending the advertisement information to the second electronic device based on the communication connection comprises: splitting the advertisement information into a plurality of advertisement materials; And transmitting the plurality of advertisement materials to a plurality of second electronic devices based on the communication connection.
4. 4. A method according to claim 3, characterized in that the method further comprises: and responding to the splicing of the plurality of advertisement materials into complete advertisement information, and transmitting motivational materials related to the advertisement information to the plurality of second electronic devices based on the communication connection.
5. 5. The method of claim 2, wherein the step of determining the position of the substrate comprises, The first electronic device is also displayed with a release control; the sending the advertisement information to the second electronic device based on the communication connection includes: responsive to a triggering operation for the launch control, encapsulating the advertising information into a format adapted to the type of communication connection; And sending the encapsulated advertisement information to the second electronic equipment based on the communication connection.
6. 6. The method of claim 2, wherein the sending the advertising information to the second electronic device based on the communication connection comprises: and in response to receiving a voice control instruction or an action instruction for instructing to synchronize the advertisement information, transmitting the advertisement information to the second electronic device based on the communication connection.
7. 7. The method of claim 2, wherein after the sending the advertising information to the second electronic device, the method further comprises: displaying at least one interactive control related to the advertisement information; The response to the interaction operation for the advertisement information, displaying an interaction result corresponding to the interaction operation, includes: and responding to the triggering operation of any interaction control, and displaying an interaction result corresponding to the triggered interaction control.
8. 8. The method of claim 7, wherein the at least one interactive control comprises a detail control and a purchase control; The response to the triggering operation for any one of the interactive controls displays an interactive result corresponding to the triggered interactive control, including: Responding to triggering operation for the detail control, and displaying a detail page of the advertisement information, wherein the detail page comprises detail information of an object recommended by the advertisement information; And responding to the triggering operation for the purchase control, and displaying a purchase page, wherein the purchase page is used for purchasing the object recommended by the advertisement information.
9. 9. The method of claim 7, wherein after the displaying the interaction result corresponding to the triggered interaction control, the method further comprises: acquiring interaction data corresponding to the interaction result; And based on the communication connection, sending the interaction data to the second electronic equipment, so that the second electronic equipment updates the advertisement information to the interaction result based on the interaction data.
10. 10. The method of claim 1, wherein the step of determining the position of the substrate comprises, The advertising information is displayed in the second electronic device prior to the establishing of the communication connection with the second electronic device; after the establishing a communication connection with the second electronic device, the method further comprises: and receiving the advertisement information sent by the second electronic equipment through the communication connection and displaying the advertisement information.
11. 11. The method of claim 10, wherein when the number of the second electronic devices is a plurality, the receiving the advertisement information transmitted by the second electronic devices through the communication connection and displaying the advertisement information comprises: receiving a plurality of advertisement materials respectively sent by a plurality of second electronic devices through the communication connection; and splicing the plurality of advertisement materials to obtain complete advertisement information, and displaying the advertisement information.
12. 12. The method of claim 11, wherein the method further comprises: And responding to the receiving of the update request sent by any one of the second electronic devices, and updating the advertisement materials sent by any one of the second electronic devices included in the advertisement information.
13. 13. The method of claim 10, wherein the second electronic device further displays a drop control, and wherein the advertisement information is sent by the second electronic device upon receiving a trigger operation for the drop control.
14. 14. The method of claim 10, wherein the advertisement information is transmitted by the second electronic device after receiving a voice control instruction for instructing to synchronize the advertisement information, or the advertisement information is transmitted by the second electronic device after receiving an action instruction for instructing to synchronize the advertisement information.
15. 15. The method of claim 10, wherein after said displaying said advertising information, said method further comprises: displaying at least one interactive control related to the advertisement information; The response to the interaction operation for the advertisement information, displaying an interaction result corresponding to the interaction operation, includes: and responding to the triggering operation of any interaction control, and displaying an interaction result corresponding to the triggered interaction control.
16. 16. The method of claim 15, wherein after the displaying the interaction result corresponding to the triggered interaction control, the method further comprises: And sending interactive operation data corresponding to the interactive result to a server, wherein the interactive operation data is used for optimizing the advertisement putting strategy by the server.
17. 17. The method of claim 1, wherein the advertising information is displayed in the second electronic device prior to the establishing the communication connection with the second electronic device; after the establishing a communication connection with the second electronic device, the method further comprises: and receiving advertisement materials sent by the second electronic equipment through the communication connection, wherein the advertisement materials are obtained by splitting the advertisement information by the second electronic equipment.
18. 18. The method of any of claims 1 to 17, wherein the establishing a communication connection with a second electronic device in response to detecting the second electronic device comprises: displaying identifiers respectively corresponding to at least one second electronic device, wherein the distance between the second electronic devices is smaller than a distance threshold value; and responding to an identification selection operation, and establishing communication connection with the second electronic equipment corresponding to the selected identification.
19. 19. The method of claim 18, wherein displaying the respective identifications of the at least one second electronic device having a distance between the first electronic device that is less than a distance threshold comprises: Responding to detection triggering operation, sending a detection request to a distributed soft bus so that the distributed soft bus detects a second electronic device which is in an online state and has a distance smaller than a distance threshold value from the first electronic device, wherein an operating system operated by the first electronic device is the same as an operating system operated by the second electronic device, and the distributed soft bus is used for managing network connection states of a plurality of electronic devices operated by the operating system and the current position of the electronic device in the online state; And displaying the detected identifiers corresponding to the at least one second electronic device respectively.
20. 20. The method of any of claims 1 to 17, wherein the establishing a communication connection with a second electronic device in response to detecting the second electronic device comprises: Responding to detection triggering operation, sending a detection request to a distributed soft bus so that the distributed soft bus detects a second electronic device which is in the same network with the first electronic device and is in an online state, wherein an operating system operated by the first electronic device is the same as an operating system operated by the second electronic device, and the distributed soft bus is used for managing network connection states of a plurality of electronic devices operated by the operating system; Displaying the detected identifiers corresponding to the at least one second electronic device respectively; and responding to an identification selection operation, and establishing communication connection with the second electronic equipment corresponding to the selected identification.

Description

Information recommendation method, apparatus, electronic device, computer readable storage medium and computer program product Technical Field The present application relates to the field of internet technologies, and in particular, to an information recommendation method, an apparatus, an electronic device, a computer readable storage medium, and a computer program product. Background In the related art, multi-device content delivery and synchronization techniques focus mainly on the sharing and playing of multimedia content (including video, music, etc.), rather than specifically aiming at advertisement presentation and interaction, that is, how to synchronize advertisement information among multiple devices, so as to ensure continuity of user experience, and there is no effective solution in the related art. Disclosure of Invention The embodiment of the application provides an information recommendation method, an information recommendation device, electronic equipment, a computer readable storage medium and a computer program product, which can realize real-time synchronization of advertisement information among different equipment, ensure seamless connection of the advertisement information when a user switches among the different equipment, and further ensure continuity of user experience. The technical scheme of the embodiment of the application is realized as follows: the embodiment of the application provides an information recommendation method, which is applied to first electronic equipment and comprises the following steps: In response to detecting a second electronic device, establishing a communication connection with the second electronic device; wherein the communication connection is for synchronizing advertising information between the first electronic device and the second electronic device; and responding to the interactive operation aiming at the advertisement information, and displaying an interactive result corresponding to the interactive operation. An embodiment of the application provides an information recommendation device, which is applied to first electronic equipment and comprises: A connection module for establishing a communication connection with a second electronic device in response to detecting the second electronic device; wherein the communication connection is for synchronizing advertising information between the first electronic device and the second electronic device; And the display module is used for responding to the interaction operation aiming at the advertisement information and displaying an interaction result corresponding to the interaction operation. An embodiment of the present application provides an electronic device, including: a memory for storing computer executable instructions; and the processor is used for realizing the information recommendation method provided by the embodiment of the application when executing the computer executable instructions stored in the memory. The embodiment of the application provides a computer readable storage medium which stores computer executable instructions for realizing the information recommendation method provided by the embodiment of the application when being executed by a processor. The embodiment of the application provides a computer program product, which comprises a computer program or computer executable instructions and is used for realizing the information recommendation method provided by the embodiment of the application when being executed by a processor. The embodiment of the application has the following beneficial effects: After the first electronic device detects the second electronic device, the first electronic device can establish communication connection with the second electronic device, so that advertisement information can be synchronized between the first electronic device and the second electronic device through the established communication connection, and then a user can interact with the advertisement information, so that seamless connection of the advertisement information is ensured when the user switches between different devices, and continuity of user experience is further ensured. Drawings Fig. 1 is a schematic diagram of an architecture of an information recommendation system 100 according to an embodiment of the present application; fig. 2 is a schematic structural diagram of an electronic device 500 according to an embodiment of the present application; FIG. 3 is a schematic flow chart of an information recommendation method according to an embodiment of the present application; FIG. 4 is a second flow chart of an information recommendation method according to an embodiment of the present application; fig. 5 is a third flow chart of an information recommendation method according to an embodiment of the present application; fig. 6 is a fourth flowchart of an information recommendation method according to an embodiment of the present application; Fig. 7 is a fifth flowchart