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JP-2026075260-A - Information provision device, information provision method, and program

JP2026075260AJP 2026075260 AJP2026075260 AJP 2026075260AJP-2026075260-A

Abstract

[Problem] To provide an information provision device that can deliver messages to customers according to their visit status. [Solution] The information providing device according to this disclosure comprises: recognition means for recognizing customers in a store; acquisition means for acquiring information on the past visit status of the recognized customer; determination means for determining a visit message to the customer based on a comparison of the past visit status and the current visit status; and output means for outputting the determined visit message. [Selection Diagram] Figure 2

Inventors

  • 川本 優里

Assignees

  • 日本電気株式会社

Dates

Publication Date
20260508
Application Date
20241022

Claims (10)

  1. A means of recognizing customers inside a store, An acquisition means for acquiring information on the past visit history of the recognized customer, A decision-making means for determining a message to the customer based on a comparison of past and current customer visit patterns, An output means for outputting the determined customer visit message, An information-providing device equipped with the following features.
  2. The information providing device according to claim 1, wherein the determination means determines the visit message based on changes in the interval between visits or changes in the time of visits between past and present.
  3. The information providing device according to claim 1, wherein the determination means further determines the visit message based on the purchase history of the customer.
  4. The information providing device according to any one of claims 1 to 3, wherein the determination means further determines the visit message according to the frequency of visits by the customer.
  5. The information providing device according to any one of claims 1 to 3, wherein the output means outputs the customer's mobile terminal, information kiosk terminal, coffee machine display, or customer-side display of the cash register.
  6. The information providing device according to any one of claims 1 to 3, wherein the output means outputs the customer message to the signage in the store.
  7. The information providing device according to claim 6, wherein the determination means determines a common customer message for multiple customers when there are multiple customers in a predetermined area of the store.
  8. The information providing device according to any one of claims 1 to 3, wherein the output means changes the output destination of the customer message depending on whether or not there are multiple customers in a predetermined area within the store.
  9. Recognizing customers inside the store, Information regarding the past visit history of the recognized customer is obtained. Based on the comparison of past and current customer visit patterns, a message for the customer will be determined. Output the determined customer visit message. Information provision method.
  10. Recognizing customers inside the store, Information regarding the past visit history of the recognized customer is obtained. Based on the comparison of past and current customer visit patterns, a message for the customer will be determined. Output the determined customer visit message. A program that instructs a computer to perform a process.

Description

This disclosure pertains to information provision devices, etc. Building good relationships with customers is crucial for retail stores, restaurants, and other businesses. In particular, providing appropriate service to regular customers can increase customer satisfaction and improve repeat business. Such service often relies on the memory and observational skills of experienced staff. For example, the presence of a charismatic staff member who remembers regular customers and greets them appropriately is a factor in enhancing a store's reputation. Japanese Patent Publication No. 2006-113819 This is an explanatory diagram showing an example of connecting an information provision device to other devices.This is a block diagram showing an example configuration of an information provision device.This figure shows an example of a display screen for customer arrival messages.This figure shows an example of a display screen for customer arrival messages.This figure shows an example of a display screen for customer arrival messages.This flowchart shows an example of how the information provision device works.This figure shows an example of a display screen for customer arrival messages.This is a block diagram showing an example of a computer hardware configuration. In this disclosure, the information providing device 100 can be used to output messages to customers who visit the store, tailored to their visit status. The visit status refers to information representing the temporal characteristics and visit patterns of the customer's store visits. For example, if a customer visits at the same frequency and time as usual, a message recognizing this consistency is provided. This positively reinforces the customer's habitual visit behavior. If the customer's visit frequency or time of visit changes, the device detects the change and provides an appropriate message. This allows for understanding each customer's behavior pattern and providing personalized services. Using Figure 1, an example of the connection between the information providing device 100 and other devices in this disclosure will be explained. The information providing device 100 is, for example, communicatively connected to a recognition device 20, a database 30, and an output device 40. The recognition device 20 is a device that detects customers and identifies them individually. The recognition device 20 is installed at the store entrance, main aisles, around the cash register, or around the coffee machine. If customers use smartphones to check in to the store, the recognition device 20 may be installed only as needed. Database 30 stores customer visit history. This visit history includes the date and time of each visit. Database 30 may also store customer purchase history. Different databases may be prepared for each type of data to be stored. The output device 40 outputs a message to customers visiting the store. The output device 40 is, for example, a display that shows messages. Specifically, for example, a customer's smartphone, a shopping cart display, store signage, a coffee machine display, a customer-side display at the checkout counter, or an information kiosk terminal can function as the output device 40. A shopping cart is a shopping cart equipped with a scanner and a tablet-type terminal so that customers can register their items while browsing the store. The output device 40 may also be a speaker that outputs the customer message via voice. Using Figure 2, an example of the configuration of the information providing device 100 in this disclosure will be explained. The information providing device 100 according to one embodiment comprises a recognition unit 101, an acquisition unit 102, a determination unit 103, and an output unit 104. The recognition unit 101 recognizes customers who enter the store. The method of customer recognition is not particularly limited; various methods can be used for customer recognition, such as using a smartphone app, reading a membership card, or facial recognition. The smartphone app serves as an interface connecting the customer and the store, and can provide a variety of functions in addition to displaying来店 messages. Functions provided by the smartphone app include, for example, point cards, electronic coupon distribution, product information and inventory checks, and store information (opening hours, sales information, etc.). When using a smartphone app for customer recognition, for example, the customer may check in to the store by pressing a check-in button on the app or by scanning a QR code installed in the store. The smartphone app then transmits customer identification information to the information provider device 100. The recognition unit 101 can recognize the customer based on the received information. Furthermore, it is also possible to automatically detect and recognize a customer's presence in the store using technologies such as smartphone location information, beacons, and short-range wirele