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JP-2026076335-A - Display system and server device

JP2026076335AJP 2026076335 AJP2026076335 AJP 2026076335AJP-2026076335-A

Abstract

[Problem] The problem that the present invention aims to solve is to provide a display system, a server device, and a display device that can display information that has an appealing effect on customers. [Solution] The display system of the embodiment comprises a display device and a server device. The server device comprises an acquisition unit that acquires terminal identification information to identify a terminal device and product identification information to identify a product that the customer intends to purchase from a terminal device that moves with the customer, a selection unit that selects one of a predetermined number of display patterns based on the product identification information acquired by the acquisition unit, and an output unit that outputs pattern identification information to identify the display pattern selected by the selection unit to the terminal device identified by the terminal identification information acquired by the acquisition unit. The display device comprises a detection unit that detects pattern identification information output by a terminal device located within a predetermined range, and a display control unit that causes the display unit to display product display information using the display pattern identified by the pattern identification information detected by the detection unit. [Selection Diagram] Figure 15

Inventors

  • 大川 喜明

Assignees

  • 東芝テック株式会社

Dates

Publication Date
20260511
Application Date
20260217

Claims (6)

  1. A display system comprising a display device provided for each displayed product to display information for the corresponding product, and a server device capable of communicating with the display device, The server device is An acquisition unit that acquires terminal identification information to identify the terminal device and product identification information to identify the product the customer intends to purchase from a terminal device that moves with the customer, Based on the product identification information acquired by the acquisition unit, a selection unit selects one of a predetermined number of display patterns, The system includes an output unit that outputs pattern identification information identifying the display pattern selected by the selection unit to a terminal device identified by the terminal identification information acquired by the acquisition unit, The aforementioned display device is A detection unit that detects pattern identification information output by terminal devices located within a predetermined range, A display control unit causes the display unit to display product information using a display pattern identified by the pattern identification information detected by the detection unit, A display system equipped with the following features.
  2. The server device is A customer identification information acquisition unit that acquires customer identification information to identify a customer from the terminal device, A purchase information acquisition unit acquires past purchase information of a customer identified by the customer identification information acquired by the customer identification information acquisition unit, Furthermore, The selection unit selects the display pattern based on the product identification information acquired by the acquisition unit and the purchase information acquired by the purchase information acquisition unit. The display system according to claim 1.
  3. The detection unit detects pattern identification information output by terminal devices located within a predetermined range and terminal identification information associated with said pattern identification information. When the detection unit detects multiple terminal identification pieces of information, the display control unit displays the product display information using the display pattern identified by the pattern identification piece that has the most pattern identification pieces corresponding to these terminal identification pieces of information. The display system according to claim 1 or 2.
  4. A display system comprising a display device provided for each displayed product to display information for the corresponding product, and a server device capable of communicating with the display device, The server device is An acquisition unit that acquires terminal identification information to identify the terminal device and product identification information to identify the product the customer intends to purchase from a terminal device that moves with the customer, Based on the product identification information acquired by the acquisition unit, a selection unit selects one of a predetermined number of display patterns, The system includes an output unit that outputs to the display device the pattern identification information that identifies the display pattern selected by the selection unit and the terminal identification information acquired by the acquisition unit in association with each other. The aforementioned display device is A detection unit that detects terminal identification information of terminal devices located within a predetermined range, A display control unit causes the display unit to display product information using a display pattern identified by pattern identification information corresponding to the terminal identification information detected by the detection unit, A display system equipped with the following features.
  5. An acquisition unit that acquires terminal identification information to identify the terminal device and product identification information to identify the product the customer intends to purchase from a terminal device that moves with the customer, Based on the product identification information acquired by the acquisition unit, a selection unit selects one of a predetermined number of display patterns for displaying information of a product, which is a display pattern provided for each product on display. An output unit outputs pattern identification information that identifies the display pattern selected by the selection unit to a terminal device identified by the terminal identification information acquired by the acquisition unit, A server device equipped with the following features.
  6. A display device provided for each displayed product, which displays information for the corresponding product, A detection unit that detects pattern identification information output by terminal devices located within a predetermined range among terminal devices that move with the customer, An extraction unit extracts a display pattern identified by pattern identification information detected by the detection unit from a predetermined display pattern, The display control unit causes the display unit to display product information using the display pattern extracted by the extraction unit, A display device equipped with the following features.

Description

Embodiments of the present invention relate to a display system, a server device, and a display device. Conventionally, stores selling goods have used systems to display product information to customers (for example, Patent Document 1). Known display devices for displaying product information include electronic shelf labels and electronic POP (Point of Purchase advertising) displays that correspond one-to-one with each product. The above display device electronically shows product information such as name, price, and origin for the corresponding product. It has the advantage of easily changing the displayed content when the displayed products change. Incidentally, the information that customers are interested in varies from person to person. For example, one customer might be interested in the price of a product, while another might be interested in its place of origin. However, conventional display devices have a single display pattern for information on displayed products and are not capable of displaying information tailored to each customer's interests. Therefore, conventional display devices have room for improvement in terms of displaying information that is appealing to customers. Figure 1 is a schematic diagram of a store system including a display system according to the first embodiment.Figure 2 is a block diagram showing the hardware configuration of the server device according to the first embodiment.Figure 3 shows the data configuration of the registration information unit in the server device of the first embodiment.Figure 4 shows the data structure of the product master stored in the memory section of the server device according to the first embodiment.Figure 5 shows the data structure of the purchase information management file stored in the memory section of the server device according to the first embodiment.Figure 6 shows the data structure of the display pattern file stored in the memory section of the server device of the first embodiment.Figure 7 shows the data structure of the terminal management file stored in the memory section of the server device according to the first embodiment.Figure 8 shows an example of displaying items using a standard pattern with the display device of the first embodiment.Figure 9 is a block diagram showing the functional configuration of the control unit of the server device according to the first embodiment.Figure 10 is a block diagram showing the hardware configuration of the display device according to the first embodiment.Figure 11 is a diagram showing the data structure of the display pattern management file stored in the memory section of the display device according to the first embodiment.Figure 12 is a block diagram showing the functional configuration of the control unit of the display device according to the first embodiment.Figure 13 is a block diagram showing the hardware configuration of the terminal device according to the first embodiment.Figure 14 is a block diagram showing the functional configuration of the control unit of the terminal device according to the first embodiment.Figure 15 is a sequence chart showing the operation flow of the store system according to the first embodiment.Figure 16 is a flowchart showing the flow of the display pattern selection process by the control unit of the server device in the first embodiment.Figure 17 is a flowchart showing the flow of the display information display processing by the control unit of the display device in the first embodiment.Figure 18 is a sequence chart showing the operation flow of the store system in the second embodiment.Figure 19 is a flowchart showing the flow of the display information display processing by the control unit of the display device in the second embodiment.Figure 20 is a block diagram showing the hardware configuration of the server device according to the third embodiment.Figure 21 is a diagram showing the data configuration of the location information unit in the server device of the third embodiment.Figure 22 is a diagram showing the data configuration of the display data information unit in the server device of the third embodiment.Figure 23 is a diagram showing the data structure of the display data management file stored in the memory section of the server device of the third embodiment.Figure 24 shows the data structure of the beacon management file stored in the memory section of the server device of the third embodiment.Figure 25 is a block diagram showing the functional configuration of the control unit of the server device according to the third embodiment.Figure 26 is a flowchart showing the flow of data output processing for display by the control unit of the server device 4 in the third embodiment. The following describes the display system, server device, and display device of the embodiment with reference to the drawings. However, this invention is not limited to the embodiments described below. For example, in the embodiment described below, t