KR-20260063708-A - ONLINE REVIEW LINKAGE SYSTEM THROUGH OFFLINE STORE EXPERIENCE

Abstract

The online review linkage system through offline store experience according to the present invention may include the steps of: a customer terminal providing personal information to a main server; the main server providing the location of a cosmetic dispenser placed within an offline store to the customer terminal; the customer terminal performing authentication of the cosmetic dispenser; the cosmetic dispenser dispensing cosmetic products; the main server requesting a review from the customer terminal; the customer terminal writing the review and providing the experience review to the main server; the main server analyzing the experience review and calculating an experience review score for the experience review; and the main server processing the experience review and providing it to a person in charge terminal.

Inventors

• 송기선
• 오승언

Assignees

• 메이즈 주식회사
• 주식회사 클루메틱

Dates

Publication Date

20260507

Application Date

20241031

Claims (5)

1. Step of the customer terminal providing personal information to the main server; A step in which the main server provides the location of a cosmetic dispenser placed within an offline store to the customer terminal; A step in which the customer terminal performs authentication of the cosmetic dispenser; Step of the above cosmetic dispenser dispensing the cosmetic; A step in which the main server requests a review from the customer terminal; A step in which the customer terminal writes the review and provides the experience review to the main server; A step in which the main server analyzes the experience review and calculates an experience review score for the experience review; and An online review linkage system through offline store experience, comprising the step of the main server processing the experience review and providing it to a person in charge's terminal.
2. In Article 1, The above cosmetic dispenser is an online review linkage system through an offline store experience, which further includes, after the step of dispensing cosmetics, a step in which a monitoring device placed in an offline store recognizes the face of the customer terminal occupant and extracts emotion data.
3. In Article 2, An online review linkage system through offline store experience, further comprising the step of the monitoring device providing the extracted emotion data to the main server.
4. In Paragraph 3, An online review linkage system through offline store experience that further includes the step of the main server analyzing the emotion data and generating an emotion review.
5. In Paragraph 4, An online review linkage system through offline store experience, further comprising the step of the main server analyzing the sentiment review and calculating a sentiment review score for the sentiment review.

Description

Online Review Linkage System Through Offline Store Experience The present invention relates to an online review linkage system through offline store experience. Recently, various offline experiential marketing events, such as pop-up stores, trade fairs, and exhibitions, have been actively taking place. At these events, customers experience new companies and products, responding in diverse ways, including enhancing corporate image, making on-site purchases, and visiting nearby stores. However, existing methods for collecting data on these offline experiences exhibit several limitations. Surveys suffer from low participation rates, a significant decline in response quality as the number of questions increases, and difficulties in guaranteeing the authenticity of responses. Authentication systems using QR codes merely verify a visit at a specific time and location, making it difficult to grasp the actual content of the customer's experience or their satisfaction. Particularly for events involving direct product use, such as cosmetic trials, it is becoming increasingly important to collect authentic customer feedback in real time and convert it into data. Accordingly, there is a pressing need for new technological solutions capable of objectively and efficiently collecting offline experience data and digitizing it. FIG. 1 is a block diagram showing a system used in the method of the present invention. Figure 2 is a flowchart illustrating the process of linking online reviews through offline store experiences according to the present invention. Figure 3 is a diagram showing the main components of the main server of the present invention. Figure 4 is a diagram showing a part of the process of linking online reviews through offline store experience of the present invention. Figure 5 is a diagram showing a part of the process of linking online reviews through offline store experience of the present invention. Figure 6 is a diagram showing a part of the process of linking online reviews through offline store experience of the present invention. Figure 7 is a diagram showing the hardware configuration of the online review linkage process through offline store experience of the present invention. FIG. 8 is a conceptual diagram of a model, etc. provided in hardware according to one embodiment. The advantages and features of the present invention and the methods for achieving them will become clear by referring to the embodiments described below in detail together with the accompanying drawings. However, the present invention is not limited to the embodiments disclosed below but may be implemented in various different forms. These embodiments are provided merely to ensure that the disclosure of the present invention is complete and to fully inform those skilled in the art of the scope of the present invention, and the present invention is defined only by the scope of the claims. The terms used in this specification are for describing embodiments and are not intended to limit the invention. In this specification, the singular form includes the plural form unless specifically stated otherwise in the text. The terms "comprises" and/or "comprising" used in this specification do not exclude the presence or addition of one or more other components in addition to the components mentioned. Throughout the specification, the same reference numerals refer to the same components, and "and/or" includes each of the mentioned components and all combinations of one or more. Although terms such as "first," "second," etc., are used to describe various components, these components are not limited by these terms. These terms are used merely to distinguish one component from another. Therefore, the first component mentioned below may be the second component within the technical scope of the invention. Unless otherwise defined, all terms used herein (including technical and scientific terms) may be used in a meaning commonly understood by those skilled in the art to which the present invention pertains. Additionally, terms defined in commonly used dictionaries are not to be interpreted ideally or excessively unless explicitly and specifically defined otherwise. The system (10) of the present invention will be described below with reference to FIGS. 1 to 5. FIG. 1 is a block diagram showing a system used in the method (1000) of the present invention. FIG. 2 is a flowchart showing the process of linking online reviews through offline store experience of the present invention. FIG. 3 is a diagram showing the main components of the main server of the present invention. FIG. 4 is a diagram showing a part of the process of linking online reviews through offline store experience of the present invention. FIG. 5 is a diagram showing a part of the process of linking online reviews through offline store experience of the present invention. Referring to FIGS. 1 to 5, the customer terminal (100), the person in charge terminal (200), the monitoring devic