US-20260127630-A1 - SYSTEM AND METHODS FOR PROVISIONING DIGITAL WALLET APPLICATIONS ON COMPUTING DEVICES

US20260127630A1US 20260127630 A1US20260127630 A1US 20260127630A1US-20260127630-A1

Abstract

A processor-implemented method is disclosed. The method includes: selecting a first user from a database of users based on determining that the first user satisfies defined first criteria; and provisioning a digital wallet application that is installed on a computing device of the first user with account information associated with a first account, wherein the provisioning includes: generating new account data of the first account, the new account data including an indication of one or more entities selected based on transaction data associated with the first user; transmitting, to the computing device of the first user, message data of an offer comprising the new account data; in response to receiving, via the computing device of the first user, an indication of acceptance of the offer: creating a new data record associated with the first account in the database of users; and generating a signal to provide the new account data to the computing device of the first user for provisioning the digital wallet application to allow the computing device to use the first account for making mobile payments.

Inventors

Kimberley Jane Medel
Neha Dipna Kalwani

Assignees

THE TORONTO-DOMINION BANK

Dates

Publication Date: 20260507
Application Date: 20251229

Claims (20)

1 . A computing system, comprising: a processor; and a memory coupled to the processor, the memory storing computer-executable instructions that, when executed by the processor, configure the processor to: select a first user from a user database based on determining that the first user satisfies defined first criteria; and provision a digital wallet application that is installed on a computing device of the first user with account information associated with a first account, wherein the provisioning includes: generating new account data of the first account, the new account data including an indication of one or more entities selected based on transaction data associated with the first user; transmitting, to the computing device of the first user, message data of an offer comprising the new account data; in response to receiving, via the computing device of the first user, an indication of acceptance of the offer: creating a new data record associated with the first account in the database of users; and generating a signal to provide the new account data to the computing device of the first user for provisioning the digital wallet application to allow the computing device to use the first account for making mobile payments.
2 . The computing system of claim 1 , wherein the instructions, when executed, further configure the processor to obtain transaction data of one or more users in the user database and wherein the first user is selected based on the obtained transaction data associated with the first user.
3 . The computing system of claim 1 , wherein the new account data of the first account comprises accelerator data of one or more accelerators associated with the selected entities, the accelerators applicable on transactions of the first account that are conducted using the digital wallet application to modify rate of rewards collection associated with the transactions.
4 . The computing system of claim 1 , wherein the selected entities comprise anchor tenants of a financial institution and wherein the entities are selected based on at least one of frequency or total amount of transactions conducted by the first user in connection with the selected entities.
5 . The computing system of claim 1 , wherein the instructions, when executed, further configure the processor to execute a pre-approval process of approving the first user for using the first account.
6 . The computing system of claim 5 , wherein the message data of the offer is transmitted to the computing device of the first user only when the first user is pre-approved for use of the first account.
7 . The computing system of claim 1 , wherein the indication of acceptance of the offer comprises a message transmitted from the computing device of the first user.
8 . The computing system of claim 1 , wherein the message data of the offer is formatted as a welcome offer to open the first account.
9 . The computing system of claim 1 , wherein the new account comprises a financial instrument account associated with a mobile payment instrument.
10 . The computing system of claim 1 , wherein the instructions, when executed, further configure the processor to provide, via the computing device of the first user, notifications indicating amount of rewards accumulated through use of the first account.
11 . A processor-implemented method, comprising: selecting a first user from a database of users based on determining that the first user satisfies defined first criteria; and provisioning a digital wallet application that is installed on a computing device of the first user with account information associated with a first account, wherein the provisioning includes: generating new account data of the first account, the new account data including an indication of one or more entities selected based on transaction data associated with the first user; transmitting, to the computing device of the first user, message data of an offer comprising the new account data; in response to receiving, via the computing device of the first user, an indication of acceptance of the offer: creating a new data record associated with the first account in the database of users; and generating a signal to provide the new account data to the computing device of the first user for provisioning the digital wallet application to allow the computing device to use the first account for making mobile payments.
12 . The method of claim 11 , further comprising obtaining transaction data of one or more users in the user database and wherein the first user is selected based on the obtained transaction data associated with the first user.
13 . The method of claim 11 , wherein the new account data of the first account comprises accelerator data of one or more accelerators associated with the selected entities, the accelerators applicable on transactions of the first account that are conducted using the digital wallet application to modify rate of rewards collection associated with the transactions.
14 . The method of claim 11 , wherein the selected entities comprise anchor tenants of a financial institution and wherein the entities are selected based on at least one of frequency or total amount of transactions conducted by the first user in connection with the selected entities.
15 . The method of claim 11 , further comprising executing a pre-approval process of approving the first user for using the first account.
16 . The method of claim 15 , wherein the message data of the offer is transmitted to the computing device of the first user only when the first user is pre-approved for use of the first account.
17 . The method of claim 11 , wherein the indication of acceptance of the offer comprises a message transmitted from the computing device of the first user.
18 . The method of claim 11 , wherein the message data of the offer is formatted as a welcome offer to open the first account.
19 . The method of claim 11 , wherein the new account comprises a financial instrument account associated with a mobile payment instrument.
20 . The method of claim 11 , further comprising providing, via the computing device of the first user, notifications indicating amount of rewards accumulated through use of the first account.

Description

CROSS-REFERENCE TO RELATED APPLICATION The present application is a continuation of U.S. Patent Application No. 16/807,745 filed on March 3, 2020, the contents of which are incorporated herein by reference. TECHNICAL FIELD The present disclosure relates to remote application management and, in particular, to a system and methods for provisioning digital wallet applications on computing devices. BACKGROUND Credit cards and debits cards are popular methods of providing payment for financial transactions. Debit cards are typically tied to a person’s bank account, and during a transaction using a debit card, money is immediately transferred from the cardholder’s bank account. Credit cards allow a customer to make a purchase based on the cardholder’s promise to pay back the credit company, sometimes in addition to other agreed upon charges. Some credit card companies offer rewards to their customers to incentivize the customers to use a particular company’s credit card rather than another form of payment, such as cash, check, or other credit card. The rewards may be in the form of points or cash paid back to the customer, as well as other rewards. The present disclosure involves systems, software, and computer-implemented methods for providing a personalized welcome offer to a customer based on the customer’s transactional data. Many bank customers are not enrolled in credit cards or other payment instruments that would provide the customers with benefits that they would not otherwise receive, such as accelerator points for purchases. Frequently, these customers are using cash, debit cards that provide very few purchase benefits, and/or credit cards that do not provide the customers with the appropriate benefits or rewards for their spending. For example, a significant portion of a customer’s spending may be on groceries, but debit cards and/or credit cards that the customer uses do not provide any benefits or rewards for grocery purchases made using the card(s). This customer would instead benefit from using a credit card or other payment instrument that provides benefits or rewards for grocery purchases. However, many customers are unware of the credit cards or other payment instruments that would provide better benefits/rewards or find it too difficult to switch to a new credit card or other payment account, such as a debit card or mobile payment account that offers rewards on purchases. The disclosed technical solution provides a tool that selects a credit card product for a customer and generates a personalized welcome offer for the customer based on the customer’s transactional data (e.g., spending patterns). The personalized welcome offer leverages pre-existing relationships with merchants to offer the customer accelerators with merchants that are frequented by the customer and with which the bank has pre-existing relationships. In order to enhance customer experience, the tool may pre-approve the customer for the credit card and, upon approval from the customer, may open the customer’s new account in real-time. Additionally, the tool may provide, in real-time, the credit card information to electronic payment tools (e.g., electronic wallet) used by the customer. Once open, the promotional welcome offer can be applied to incoming purchases, such that any benefits associated with the offer are immediately realized. These steps allow the customer to immediately and easily gain access to the benefits of the new credit card. An example computing device comprises: a memory storing instructions, a communications interface, and at least one hardware processor interoperably coupled with the memory and the communications interface, wherein the instructions instruct the at least one hardware processor to: identify, from a database of users associated with an institution, a first user; generate a personalized welcome offer for the first user, the personalized welcome offer comprising an offer to open a new account and a personalized welcome bonus associated with the opening of the new account; based on identifying the first user, pre-approve the first user for the personalized welcome offer; based on a successful pre-approval, provide the personalized welcome offer to a device associated with the first user via the communications interface; receive acceptance of the personalized welcome offer from the device associated with the first user via the communications interface; and in response to receiving acceptance of the personalized welcome offer, generate a new data record associated with the new account for the first user and initiate effects of the personalized welcome bonus upon opening the new account. In some implementations, the instructions further instruct the at least one hardware processor to provide information relating to the new account to one or more electronic payment tools installed on the device associated with the first user. In some implementations, the institution is a financial institution. In so